We blog about IT Service Management, technology trends, process and business automation. We aim to share and comment on only the most relevant information. Feel free to chime in anytime with your thoughts and comments.
I just finished reading Juicing the Orange, by Pat Fallon and Fred Senn. Why didn’t I read this book sooner! As a marketeer, I think this book is a must-read. It reviews, in my opinion, several fantastic and creative advertising campaigns by Fallon Worldwide, an advertising agency bas read more
Every marketeer…and every business school graduate…knows the ‘four Ps’, the traditional marketing mix – pre 2000 and the explosion of digital marketing and Social Media – that leads all marketing strategy: Product, Price, Packing and Promotion. The Four Ps read more
Adam Holtby, a research analyst with Ovum, recently wrote a blog about how the service desk can help improve business relationship management (http://ovum.com/2012/01/17/the-service-desk-can-help-improve-business-relationship-management/).
This is a very interesting topic and having had a backgr read more
Last week we talked about how BYOD wouldn’t inhibit productivity, and employees actually benefit from using their own devices for work. However, the more important question is will employees mind when the tables are turned and work has power/control over their personal device?
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I know people find that statement to be a little shocking. We just barely started talking about Bring Your Own Device (BYOD) policy and I’m already stating it’s a fad. My reasoning behind this is that the premise of BYOD, according to the articles I’ve read, is that IT will som read more
These days, many companies are struggling in this difficult economy; fueling the highest unemployment rate in more than 60 years. Yet, despite these hard times Cherwell Software has more than 100% growth year over year! Which brings about the question, “How does a company thrive during the read more
We are looking forward to seeing many of you at the upcoming EDUCAUSE (http://www.educause.edu/E2011) 2011 Conference in Philadelphia. We understand there are dozens of sessions competing for your time so we want to make sure you know that Cherwell customer, Phil Neufeld, Director of Service Man read more
There is a lot of internet ‘traffic’ (blogs in particular) about the ending of the desktop pc-era and the emergence of the mobile-era. While I am not quite sure where I stand on that…I do know one thing…mobile devices or smart phones are impacting our lives, and by ext read more