Press Release

Cherwell Boosts its PinkVERIFY Status to ITIL Processes

March 11, 2010 - Colorado Springs, Colo.

Cherwell Software announced that its breakthrough product, Cherwell Service Management™, received certification for five more processes of ITIL V3 (Information Technology Infrastructure Library, version three) compatibility from Pink Elephant through the PinkVERIFY program.


PinkVERIFY is the only independent certification program worldwide to recognize software that supports the definition and workflow requirements of specific ITIL version three (V3) processes. In order to achieve PinkVERIFY certification, the ITSM software undergoes a rigorous and independent assessment by a highly-qualified Pink Elephant consultant, and must satisfy 100% of the mandatory and integration criteria for a specific process.


“We are pleased to recognize that Cherwell Service Management™ has achieved PinkVERIFY status,” said David Ratcliffe, President of Pink Elephant. “Our thorough and objective assessment showed that Cherwell Software designed its software from the ground-up, with ITIL in mind. Now, with the PinkVERIFY ‘stamp of approval,’ businesses can feel confident that Cherwell Service Management will support their implementation of ITIL best practices.”


Cherwell Service Management is the first service desk solution to incorporate the latest enterprise-class scalability, configurability and integration technology at a very affordable price—making it the most compelling value on the market today. It also can be deployed On-Premise or On-Demand (SaaS). With Cherwell, organizations have choice.


With the additional five processes Cherwell Service Management now offers:

  • Incident Management
  • Problem Management
  • Change Management
  • Event Management
  • Knowledge Management
  • Release & Deployment Management
  • Service Asset & Configuration Management
  • Service Catalog Management
  • Service Level Management
  • Service Portfolio Management
  • Request Fulfillment


“Our customers rave about our Codeless Business Application Technology (CBAT) that allows them the most configurability on the market today without writing code or scripts,” said Vance Brown, Chairman and CEO of Cherwell Software. “With these additional processes, future customers can be assured that they will get ITIL best practices out-of-the-box while allowing them to fit our solution to their unique level of ITIL deployment.”


About Pink Elephant

Pink Elephant is proud to be celebrating 20 years of ITIL experience – more than any other supplier. Operating through many offices across the globe, the company is the world’s #1 supplier of ITIL and ITSM conferences, education and consulting services. To date, more than 100,000 IT professionals have benefited from Pink Elephant’s expertise. Pink Elephant has been championing the growth of ITIL worldwide since its inception in 1989, and was selected as an international expert to contribute to the ITIL V3 project as authors of the Continual Service Improvement book and through representation on the International Exam Panel. For more information, please visit:

About Cherwell Software

Cherwell (@Cherwell) empowers organizations to transform their business through the rapid adoption and easy management of digital services. Cherwell’s adaptable platform has enabled thousands of organizations to modernize their business operations with customizable service management, automation, and reporting across the enterprise. For more information, visit: