Press Release

Pink Elephant Cherwell Service Management 11 ITIL 2011 Processes

October 31, 2013 - Colorado Springs, CO.

ITSM software innovator, Cherwell Software today announced that Cherwell Service Management, its flagship product, received its PinkVERIFY certification from Pink Elephant for 11 ITIL 2011 processes.


PinkVERIFY provides a set of criteria on what to look for in an ITSM-compatible software tool, as well as verification that a particular software tool supports the best practice framework for ITSM. To achieve PinkVERIFY certification, an ITSM vendor must go through a rigorous assessment, satisfying 100% of the mandatory and integration criteria for each specific process.


These certified processes include: Incident Management, Problem Management, Change Management, Request Management, Event Management, Release and Deployment Management, Service Asset and Configuration Management, Service Level Management /Service Level Agreement, Service Catalog Management, Service Portfolio Management, and Knowledge Management. This certification is based on ITIL 2011. This is the second time Cherwell Service Management has been verified on  11 ITIL processes through Pink Elephant’s PinkVERIFY program, the first time in 2009 on ITIL v3.


David Ratcliff, president of Pink Elephant, said, Cherwell Software has long been an active supporter of ITSM best practices according to ITIL 2011. It's great to see that commitment further consolidated through the certification of ‘Cherwell Service Management v4.6’ against 11 ITIL processes. Well done to the Cherwell team, and thanks again for validating the importance of good ITSM practices!"


“At Cherwell, we put a lot of effort into holistically supporting industry best practices such as ITIL 2011, while at the same time making our product an easy and adaptable gateway for customers to embrace these best practices. We are honored to again receive PinkVERIFY certification, which validates our hard work and forward thinking,” said Josh Caid, director of product management.


ITIL is the most widely accepted approach to IT service management and includes a cohesive set of ITSM best practices.

About Cherwell Software

Cherwell (@Cherwell) empowers organizations to transform their business through the rapid adoption and easy management of digital services. Cherwell’s adaptable platform has enabled thousands of organizations to modernize their business operations with customizable service management, automation, and reporting across the enterprise. For more information, visit: