Press Release

Pink Elephant UK Founder Ken Wilson Joins Cherwell Software

February 14, 2012 - Royal Wootton Bassett, U.K.

Cherwell Software, creator of the innovative and flexible ITSM platform Cherwell Service Management™, today announced the appointment of Ken Wilson, former CA (Computer Associates) vice president, to the newly created role of Head of EMEA Sales and Alliances. Ken, who founded Pink Elephant UK in 1991, brings to Cherwell more than 20 years of service management experience.


"I’ve worked in Service Management for far too long," jokes Ken. "What attracted me to Cherwell is its consistent and continued focus on delivering an ITSM solution that exceeds customer needs and wants combined with tremendously innovative technology and its committed and enthusiastic employee base that live the company culture – to supply something better."


During the past 12 months, Cherwell UK has doubled its employee count, grown its EMEA network of IT Service Management partners and expanded its EMEA customer base to include some very well-known European organisations, including  Gocompare.comUniversity of Wolverhampton , QBE Europe, Kames Capital, Swiss Life AG and Super Group in South Africa. In his new role, Ken will drive and manage EMEA growth opportunities, expand alliances to meet ITSM demand and support partners in developing apps and modules that lead to market expansion.


“You do not attract individuals like Ken without demonstrating a strong market position and clear potential for the future," says Tony Probert, managing director, EMEA, Cherwell Software. "The appointment of Ken indicates our commitment to consolidate our current position, whilst working to develop and grow our UK and EMEA presence.”


Prior to founding Pink Elephant UK, Ken spent seven years as Sales Director with Protocal International and 10 years with British Airways. He also worked for Getronics as a professional services director before joining CA in early 2008, initially as VP, EMEA Service Management Business Unit.

About Cherwell Software

Cherwell (@Cherwell) empowers organizations to transform their business through the rapid adoption and easy management of digital services. Cherwell’s adaptable platform has enabled thousands of organizations to modernize their business operations with customizable service management, automation, and reporting across the enterprise. For more information, visit: