Cereal is a staple breakfast food at our house. So, it was with great intrigue that I read a USA Today article about one of our favorite cereals, Kashi. Many are upset to find out they are using GMO soybeans (i.e. not natural). People, including my family, have assumed that they used only 100% natural products in the cereal; it says so on the box! In Kashi’s defense they have said the FDA has not defined what “natural” means, so they feel they are correct.
Another surprise in the article was to find out that Kashi was not a “small, pure company,” but actually owned by the industrial cereal giant Kellogg.
I see some parallels with that article and the ITSM industry that we at Cherwell compete in. I want to take this blog and the next one to point out two parallels:
- Words/terms mean different things to different people and vendors are counting on you to assume they are the same.
- Which company owns your ITSM software solution makes a difference.
Let’s tackle the first one in this blog. Here’s the deal – terms like codeless, PaaS, portability, etc. mean different things to different vendors. While there may be certain parameters behind what is considered “industry-acceptable” terminology, there is no glossary that is agreed on by all vendors. All vendors, including us here at Cherwell, are using terms to define what we want them to mean. For example:
- Codeless to one vendor means you can choose from their pre-defined list of workflows. At Cherwell, it means you can create anything you want with our codeless development platform.
- Portable to another vendor means if you want to go from SaaS to On-Premises you have to switch products or pay for PSO. In our company you either upload/download your data from one to the other. Check out our SaaS to SaaC whitepaper.
- Choice to some vendors means they will set a spreadsheet of all the different products in front of you and let you choose the product you want. Choice to us at Cherwell means one product that is tailored to your needs. Learn more about what choice means to Cherwell.
Bottom line — what the vendor claims and what they mean by the words they use may be different than what you as a customer/prospect think the terms mean and the terms themselves may differ from vendor to vendor.
My point is this. Find out what the ITSM vendor means by the words they are throwing around. For example, if you ask me how Cherwell is codeless, I ought to be able to tell you, and more importantly, show you! What’s in your cereal?
Check back tomorrow for What’s In Your Cereal – Part 2.